Planning & Marketing / Product Officer Pakistan

Manuchar Pakistan is looking for a dynamic and motivated Planning & Marketing Officer/Product Officer to join our team in Karachi, Sindh.

The ideal candidate will play a key role in supporting business growth through data analysis, project management and the development and execution of effective marketing strategies.

If you are passionate about marketing, skilled in data analysis and have a knack for creative design, we’d love to hear from you!

Key Responsibilities:

• Data Analysis & Reporting:
• Sort and analyze data to prepare market intelligence reports.
• Identify business expansion opportunities through data insights.
• Create comprehensive reports, dashboards, and visualizations to track and understand business performance.
• Develop and maintain efficient reporting tools to support data-driven decision-making.
• Project Management:
• Assist with project management tasks for selected initiatives.
• Support the Country Manager in roadmap planning and prioritization to align with organizational goals.
• Marketing Strategy & Execution:
• Develop and implement marketing strategies to drive business growth and meet organizational objectives.
• Conduct market research to identify industry trends, emerging opportunities and competitor activity.
• Plan and execute multi-channel marketing campaigns, including digital, print and events.
• Monitor and analyze market trends, customer behavior and the competitive landscape to inform marketing efforts.
• Evaluate the effectiveness of campaigns and adjust strategies for continuous improvement.
• Collaboration & Communication:
• Work closely with the sales team to ensure a cohesive and integrated marketing approach.
• Maintain and strengthen relationships with media outlets, partners and key stakeholders.
• Manage and update the company’s website and social media channels to ensure brand consistency.
• Design & Content Creation:
• Design engaging and visually appealing graphics and posts for social media using Canva.
• Create promotional materials, invitation cards and other marketing collateral to support campaigns.
• Organize and coordinate events from planning to execution, ensuring smooth operations and successful outcomes.

Qualifications:

• A strong background in data analysis, marketing or business development.
• Proficiency in creating reports, dashboards and using reporting tools.
• Experience in planning and executing marketing campaigns, both online and offline.
• Knowledge of digital marketing tools and platforms (social media, web management).
• Skilled in graphic design tools like Canva or similar software.
• Strong project management skills and attention to detail.
• Excellent communication and interpersonal skills for collaboration with internal teams and external partners.
• A proactive, creative and results-driven mindset.

Interested?

If you want to take up the challenge and join an international fast-growing team of dynamic colleagues, please send your detailed CV through our online tool CVWarehouse.